Animated BillboardsLoader PagesPre-RollDisplay AdvertisingConsumer Surveys
Weevil World is coming soon to mobile devices (iPad, possibly Andriod shortly after release). Bin Weevils have released several sneak peeks of Weevil World which they're currently working on! In August 2014, Bin Weevils released a short Weevil World coming soon trailer. Children get to create and look after their own avatar (Bin Weevil) and explore all of the opportunities our virtual world can offer: they can chat and socialise with friends, play games, watch cartoons, read books previews in our virtual library, enter competitions, create their own virtual business, and much more.
A takeover of one of the many high traffic Bin Weevils areas. This will be an entrance that transports the user to the main branded area or, alternatively, the area can be tailored to whatever fits the brand in question. Delivering high impact and brand engagement.
Bin Weevils Virtual World Map
A branded area is the most effective way to reach our large and diverse user-base, allowing them to interact with your brand in a fun and credible way. The area can house elements such as games, videos, information, competitions or something entirely unique that befits the brand itself.
Incorporating branded games is one of the most beneficial inclusions to any of the campaigns that run on Bin Weevils. We can create brand-specific games using licensed assets or have our artists design and create entirely new games from scratch in-house. Not only do games immerse and engage the user, they also teach the user about the brand in question and drastically increase dwell time and recall within your branded area.
Hunts are a fun and effective way to increase your brands reach within our user-base. A hunt includes 1 or more ‘items’ scattered throughout the Bin Weevils world that, once found, will show a branded pop-up promoting the product in question. These can be as basic or as detailed as you wish (incorporating games into hunt pages etc.) and actively engages the users to follow your brand.
Missions are another great example of how to actively engage the Bin Weevils users in a variety of different ways. Missions can range from just a few simple branded pop-ups scattered around the world to entire areas where the user is tasked with a narrative-based quest.
Competitions are a fantastic way to entice the Bin Weevils user-base to your brand. By offering a real or virtual prize, the user has a further reason to spend time around branded content and will often inform friends and other users of the potential to win a prize.
Nest items are a permanent product placement within the users virtual home (known as ‘nests’) and stay with the user indefinitely, thus providing a post-campaign presence. Whether they’re nest wallpapers, statues, posters, etc. users love showing off their unique and engaging nest items to their friends.
An animated billboard allows the promotion of your product through one of our virtual billboard placements within the Bin Weevils world. This can either promote the product or the immersive area created for your brand, clicking through to a POS, official site or transporting the user to the aforementioned area itself.
A loader page is an awareness driver shown whilst the user is loading content within Bin Weevils. These are visible when logging into Bin Weevils or before entering an immersive area and promote either your product or an immersive location within the Bin Weevils site.
Second Life
A 10-30 second advert or trailer will play before our selection of children’s programmes within the virtual cinema, home cinema and VOD Pods.
Standard display advertising consists of 2 ad formats (MPU & Leaderboard) that are shown on the Bin Weevils login page. These can either be static, animated or expandable and are used to further promote your brand.
Bin Weevils Virtual World Game
Consumer Surveys are an extremely effective tool for almost any and all products. A survey can give real and reliable information, allowing you to assess how your consumer is reacting to the product you’re promoting. Applying both a pre and a post campaign survey can also show how effective the immersive campaign has been in raising the awareness of your product.